Strategic UK and overseas market analysis
Freelance Marketing offers an all round marketing perspective which helps you to assess your current competitive position and market strategy whilst providing direction in setting future goals.
We undertake an internal marketing audit whilst gathering external industry and competitor data through desk research and interviews, which can help you to discover new markets at home or overseas. The result is a totally customised strategic report.
A typical report would include:
- Market size
- Competitor information
- Industry trends
- PEST factors (political, economic, social and technological )
- SWOT (strengths, weaknesses, opportunities and threats).
These skills are regularly used to produce reports for the well known market report publisher, Key Note Ltd, whose forecasts are widely quoted in all sectors of industry. Published topics, both researched and written by Freelance Marketing, have included Housebuilding, Construction, Building Contracting, Retail Development, Sanitaryware and Fitted Kitchens.