Waste Management: Strong brand identity raises profile of innovative waste company
Client: Boxclever Total Waste Management specialises in the treatment and management of industrial and commercial waste streams, including recycling and recovery, providing compliant storage and container solutions for on-site use.
Brief: To develop a differentiated brand identity within the marketplace, as well as formulating and implementing a targeted communications strategy, with a view to building awareness of key services.
Approach: Developed and project managed creative and communications work.
Solution: Striking brand identity rolled out across website, promotional tools and livery, resulting in high awareness and recognition in the marketplace. Also consistently high response rates to email marketing campaigns from both customers and prospects.